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Press Release:
MINOX, the traditional manufacturer based in Wetzlar, is renowned as a provider of innovative optical products with fine precision mechanics.
The company became world famous with its legendary “spy camera” that was used in many James Bond films. In September last year, this German brand with tradition launched another highlight on the market: the first digital spy camera MINOX DSC.
The outstanding design of this small but ingenious masterpiece - developed in cooperation with Volkswagen Design - has now been distinguished with the much sought after Design Plus Award.
The comments of the jury: “Geometrically distinct, linear, German design incorporating purist photo technology. With a resolution of five million pixels it can compete with the conventional large digital cameras. The miniature classic camera has reached the 21st century and sets standards in the combination of innovative technology, easy operation and minimalist aesthetics“.
The Design Plus Award was presented by the German Design Council (Rat für Formgebung) in cooperation with the Frankfurt Trade Fair (Messe Frankfurt) at the opening of the Marketing & Services fair on June 8, in Frankfurt.
Our photo: Managing director of the German Design Council, Andrej Kupetz, and managing director of the Messe Frankfurt Ausstellungen GmbH, Thomas Schütz, presenting the Design Plus Award to MINOX managing director, Thorsten Kortemeier.