Press Release:

Leica Camera Inc. is offering customers who purchase selected M-Lenses* a mail-in rebate. The mail-in rebate amounts vary from $200 to $500. This promotion started on May 1, 2009 and ends on August 14, 2009.

The mail-in rebate for a brand new Leica M-Lens* is:

$5,000 and more and get $500 back (mail-in rebate)
$4,000 to $4,999 and get $400 back (mail-in rebate)
$3,000 to $3,999 and get $300 back (mail-in rebate)
$1,000 to $2,999 and get $200 back (mail-in rebate)

The mail-in rebates is based on the MSP of the M-Lens purchased. The purchase price of the M-Lens must be the MSP in the latest 2009 price list. A customer will not be entitled to a rebate if the lens wasn’t new and/or imported by Leica Camera Inc.

This promotion is only valid for brand new lenses imported by Leica Camera Inc. and sold through an authorized Leica dealer in North America. The mail-in rebate offer is based on the MSP in the latest 2009 price list.

To qualify for the mail-in rebate, a customer must submit a mail-in rebate form, warranty card and a copy of the sales receipt. All mail-in rebates must be received by August 31, 2009. Processing of registration and mail-in rebate will take a minimum of 8 weeks from time of receipt.

For more information on the M-Lens mail-in rebate promotion, contact your nearest authorized Leica dealer.

Press Release:

MINOX, the traditional manufacturer based in Wetzlar, is renowned as a provider of innovative optical products with fine precision mechanics.

The company became world famous with its legendary “spy camera” that was used in many James Bond films. In September last year, this German brand with tradition launched another highlight on the market: the first digital spy camera MINOX DSC.

The outstanding design of this small but ingenious masterpiece - developed in cooperation with Volkswagen Design - has now been distinguished with the much sought after Design Plus Award.

The comments of the jury: “Geometrically distinct, linear, German design incorporating purist photo technology. With a resolution of five million pixels it can compete with the conventional large digital cameras. The miniature classic camera has reached the 21st century and sets standards in the combination of innovative technology, easy operation and minimalist aesthetics“.

The Design Plus Award was presented by the German Design Council (Rat für Formgebung) in cooperation with the Frankfurt Trade Fair (Messe Frankfurt) at the opening of the Marketing & Services fair on June 8, in Frankfurt.

Our photo: Managing director of the German Design Council, Andrej Kupetz, and managing director of the Messe Frankfurt Ausstellungen GmbH, Thomas Schütz, presenting the Design Plus Award to MINOX managing director, Thorsten Kortemeier.

Press Release:

Hasselblad has launched an enhanced, easy-access online catalog for its H System lenses and accessories, and V System lenses and accessories.

The new user-friendly Website showcase is divided into four sections: H System Lenses, H System Accessories, V System Lenses, and V System Accessories. Just scroll down for the lenses or accessories that match your equipment and you’ll find product details, pricing information, product images, item numbers, and links to local dealers, as well as quick Web access to the more than 100 accessories and lenses.

Among the wide range of Hasselblad lenses and accessories that are available via the online catalog:

~ H System Lenses, including zooms—such as the new HCD 4-5,6/35-90mm lens—as well as standard and wide-angle lenses, adapters, and converters.

~ H System Accessories, ranging from the new HTS 1.5 tilt and shift adapter, HVD 90x viewfinder (designed exclusively for the H3D), and GI GPS receiver to extension tubes, film magazines, viewfinders, battery grips, and chargers.

~ V System Lenses, such as the Zeiss Distagon fish-eye, wide-angle, and standard lenses.

~ V System Accessories, ranging from focusing screens and Proshade adapters to extension tubes and prism viewfinders.

Check out the new online catalog here

Text by Alice B. Miller

Press Release:

GOLDEN, CO (June 12, 2009)…PENTAX Imaging Company has announced a $100 INSTANT REBATE PROGRAM effective June 12 – June 20, 2009 on the K20D body and two lens kit configurations. The award winning, weather and dust resistant PENTAX K20 features 14.6 megapixels, a PRIME engine processor, and Shake Reduction that works with every PENTAX lens ever produced. (more…)

Press Release:

In a collaboration with the Russian Leica partner, ‘ArtBazar Gallery’ Ltd., the first Leica Store in Moscow was opened on 26 May 2009. Following the opening of Leica Stores in Berlin, Tokyo and Paris, Moscow is now the fourth major city in which the company has launched its international Store concept. The opening of further Leica Stores in Europe and Asia is planned during the course of this year.
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Press Release:

Leica Camera Inc. is offering customers who purchase a LEICA C-LUX 3 a $75 mail-in rebate. The C-LUX 3 mail-in rebate promotion starts on May 15 and ends on August 31, 2009.

The mail-in rebate is only valid for products imported by Leica Camera Inc. and sold through authorized Leica dealers in the US and Canada. This offer cannot be combined with any other offer. Checks will only be mailed to addresses in the US or Canada. Please allow 6 to 8 weeks for processing and mailing of rebate checks. All rebate forms must be Postmarked no later than September 30, 2009.

Press Release:

New Website Design Brings Tamron’s Wealth of Resources and How-To Info to Top of Site Making Navigation More Functional Than Ever

May 1, 2009, Commack, NY—Tamron USA, Inc. announced the re-launch of its website designed to make the navigation of its wealth of learning materials and access to product information easier for new and returning visitors. The revamped site, designed by Skylar Designs, Inc. and managed by an internal webmaster, was launched April 30th. Tamron’s current website was launched approximately 18 months ago and has consistently seen over 100,000 unique visitors a month and has a low bounce rate and a healthy percentage of new versus returning visitors. The new design will surely make the bounce rate even lower and realize significant growth as returning visitors come back on a regular basis to seek out new posts.
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